About Michael Heffernan

Michael shoots for advertising agencies, design consultancies and global brands. He is trusted to bring his distinctive spontaneous style to every shoot he is involved in, whatever the size and scope. He thrives shooting in challenging situations and he is quick to adapt to the different people and cultures that he encounters on his shoots. Interacting with people, putting them at ease and gently encouraging them is key to michael’s approach. The goal is to always capture those authentic moments that tell the client's story.

Shoot Production

With production partners in the UK and in countries including Spain and South Africa, All elements of a shoot from travel logistics through to location finding, model sourcing and the supply of hair and makeup artists and stylists are taken care of. Michael’s shoots range in size from jobs involving just himself and an assistant through to complex advertising and lifestyle productions with a multitude of cast and crew. He frequently directs moving image and drone content alongside stills capture on his shoots.

Collage of people engaged in photography and filming activities in various locations, including studios and outdoor settings. Groups pose for photos, and individuals operate cameras and lighting equipment. Scenes depict professional and behind-the-scenes moments from photoshoots and productions.